Yet the basketball legend and Nike Inc. money-maker is generating more income from endorsements
now than he ever did as a player, according to a Forbes magazine report published last week.
The magazine estimates Jordan — now owner of the NBA's Charlotte Bobcats franchise — took in some $60 million primarily through his endorsements with Nike, Gatorade, Hanes, Upper Decks, 2K Sports and Five Star Fragances...
HERO